Groupe SEB – Brands United – Strong Presence at the Point of SaleHamburg, Berlin, Graz / 40-100m² / Retail
For Groupe SEB, we developed a holistic design concept for the new boutiques in Saturn and MediaMarkt stores. At three locations – Hamburg, Berlin, and Graz – the design was successfully implemented and adapted to the respective spaces.
For Groupe SEB, we developed a holistic design concept for the new boutiques in Saturn and MediaMarkt stores. At three locations – Hamburg, Berlin, and Graz – the design was successfully implemented and adapted to the respective spaces.
The goal was to present the brands WMF, Rowenta, Tefal, and Krups in a high-quality and consistent manner within a shared brand world, despite the variety of product categories. The designed area integrates products from the Electrical Cooking, Beverage, Home Cleaning, Linen Care, and Food Preparation sectors.
The result is a well-conceived POS concept that makes brands visible, enhances the shopping experience, and consistently supports Groupe SEB’s positioning as a provider of high-quality household products.
