Bernafon – Hearing aids with identity – Brand world in transitionEUHA Hearing Aid Congress / 300 m² / Trade fair architecture
Bernafon, founded in Switzerland, is one of the world’s leading manufacturers of hearing aids and has stood for innovation, quality and precision for over 65 years. The brand promise “Your hearing. Our passion.” forms the basis for the trade fair concept that DIDID developed together with the customer in 2018 and has since been successfully implemented and further developed annually at the EUHA Hearing Aid Congress.
The 300 m² stand is designed as a modular system that can be flexibly adapted to changing requirements and new products without losing its clear brand identity. Each further development specifically modernizes individual elements and sets new accents while maintaining the basic concept.
A particular highlight is the presentation of the “Bernafon Manufaktur”. Here, specialists have been manufacturing tailor-made in-ear devices and earmolds with precise manual work for over 35 years – a unique selling point in the competition. The high-quality products are presented in elegant showcases and at individually designed consultation tables, creating the perfect setting for intensive technical discussions.
We have been supporting Bernafon at their trade fair appearances since 2012. The long-standing partnership is based on a passion for design, a consistent brand image and a concept that has proven itself year after year.
