ONE MILLION GLASSES Hamburg – Optics Reimagined – Style Meets Visual ExperienceHamburg / 60sqm / Retail
The new ONE MILLION GLASSES store in Hamburg brings back the spirit of the 70s in a modern interpretation. Warm colors, natural materials, and custom-designed wallpapers create a distinctive ambiance.
The store is more than just a sales space: it serves as a point of excellence that appeals to all the senses and makes the brand tangible.
The design deliberately breaks with conventions, sets new standards for the optician experience, and underscores the brand’s innovative strength and individuality.
This creates a retail concept that combines orientation, experience, and brand presence, offering visitors an intense, emotional brand experience.
