Month: November 2025

A New Exhibition Concept for Beko is in the Planning Stages.

A new exhibition concept for Beko is in the planning stages.

The picturesque Gut Böckel presents some of the most well-known brands for built-in kitchen appliances every year as part of the Küchenmeile. Our client, Beko, is also represented with a showroom on site. We are very pleased to be currently planning a new showroom concept for them. Stay tuned!

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PLIXXENT Goes Utech!

PLIXXENT goes Utech!

Utech Europe, the leading trade fair for the polyurethane industry, starts today in Maastricht.
We wish our customer PLIXXENT a large number of visitors and great discussions.

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#Plixxent
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#Utech
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#didid
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#boothdesign

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Groupe SEB at ALEXA Berlin – a New Retail Experience

Groupe SEB at ALEXA Berlin – A new retail experience

With its latest location in ALEXA Berlin, MediaMarkt Saturn is setting new standards in modern retail. Moving away from the traditional discounter charm towards a unique and experience-oriented shopping world. The integration of exclusive brand boutiques is at the heart of this innovative concept, transforming conventional product presentation into an experiential world.The boutique realized in Berlin and designed by didid | brand environments is already the third and largest boutique for Groupe SEB.In the approximately 100 square meter boutique, the premium brands WMF, KRUPS, TEFAL and ROWNTA combine to offer customers a first-class product presentation of modern household appliances. Customers are invited to move through themed worlds to learn more about the products and try them out directly at various stations. The combination of a modern shopping experience with sound advice sets a strong signal for quality, innovation and customer proximity at the point of sale.

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#brandarchitecture

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#showroomdesign

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#retaildesign

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#didid

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#groupeseb

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#tefal

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#wmf

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#krups

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#rowenta

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#interiordesign

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#emotionalbranding

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#markenerlebnis

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New Brand Presence in the BEKO Europe Showroom in Frankfurt.

New brand presence in the BEKO Europe showroom in Frankfurt

With the integration of BAUKNECHT into BEKO Europe's brand portfolio, we were tasked with redesigning the existing showroom at the Eschborn location. Objective: More emotional appeal, more experience, more interaction.

Central to our concept are a functional show kitchen for live cooking, a comfortable communication area for events and meetings, as well as the comprehensive exhibition of BAUKNECHT's current product portfolio. Through colors, materials, and digital touchpoints, the showroom transforms into an emotional brand experience.
Thanks to BEKO for their trust in didid | brand environments – we are delighted to have contributed to shaping this special place of interaction and product presentation!

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#brandarchitecture
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#showroomdesign
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#retaildesign
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#didid
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#beko
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#bauknecht
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#interiordesign
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#emotionalbranding
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#markenerlebnis

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SEB PROFESSIONAL at HOST Milano

SEB PROFESSIONAL at HOST Milano

First day of HOST Milano was a blast. Visit SEB PROFESSIONAL in hall 12 and experience on 500 sqm extraordinary coffee taste, freshest juices or listen to one of the coffee experts. Get inspired on a booth that is fully focused on customer needs. Love to share some impressions.

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#SEBPROATHOST

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#WMFPROFESSIONALCOFFEEMACHINES

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#SCHAERER

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#ZUMMO

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#LASANMARCO

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#CURTIS

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